Get Started For As Little As $395...

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Remove All Overwhelm So You Can Get To Your Goals Easier & Faster ...

The UNDERDOG Academy™ Is The Quickest Path To Getting Your First or Next 10 Clients...
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Let’s Start With The Truth….

  • You’ve Been Lied To By Being Told It’s Easy When It’s Not. Success as a Coach It is an Uphill Battle. As Underdogs, You Need To Be Smart, Not Strong.
  • The Most Important Question You Must Answer In Your Prospects Mind is Why YOU Over Anyone Else. No One is Teaching You HOW To Do This as an Outsider Underdog
  • The Best Teacher Wins. Knowing WHAT To Teach in Your Tiny Challenge(TM) is Important. Knowing HOW To Teach it is Where The Money & Impact is.
  • ​People Love Spending But Hate Being Sold To. WHAT You Offer is Important, But HOW You Offer it is The Secret. Your Prospects Must Feel Pulled To Buy, Not Pushed To Buy
  • ​Loneliness is The Unspoken Killer To The Underdogs Success. Even Having a Coach Will Not Save You. Your Secret Weapon Will Be The Community You Decide To Belong To

But It Doesn't Have To Be This Way...

Finally For The Very FIRST Time, There is a Program Designed Specifically For The Little Person, The Unknown Outsider, The Underdog. Yes, YOU! 

  • 2-Day Underdog Academy™ Workshop NOVEMBER 13TH & 14TH ($7,449 Value)
  • Online Passion to Profits Organic Traffic Course ($2,997 Value)
  • ​Bi-Weekly Group Coaching With Me For 2 Weeks Focused on Lead Generation ($1,997 Value)
  • Special Guest Workshop Speaker Tony Kaye - How To Coach 1:1 & 1:Many ($797 Value)
  • ​First 10 Enrollments Will Get VIP Status at The Workshop Which Means You’ll Get Priority Q&A With Me (BONUS)

SPECIAL BONUS ($2,997 Value)

One Ticket To My Virtual 3-Day Scale My Business Bootcamp

Replays Included – Will be in 2024 Date TBC and You'll Have 24 Months to Use This Ticket

ALL OF THIS FOR A TOTAL VALUE OF $17,234

FOR A ONE-TIME INVESTMENT OF ONLY

$4997 $997

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PLEASE HEAR ME OUT: I Will Not Be Running This Workshop Again and After This Sunday, The Price Will Go Back To $4,997

“Richmond Is A True Innovator When It Comes To Running Challenges And He Is The Creator Of The Tiny Challenge Model Which Has Revolutionised The Online Coaching Space."

Here Is Everything We'll Go Over In The

2-Day Underdog Academy™ Workshop

  • Develop Your Underdog Origin Story & Learn HOW To Market it ($495 VALUE)
  • Get Super Clear on Your Ideal WHO & Your Marketing Message ($495 VALUE)
  • Develop Your Unique Branding Position WHY YOU Over Anyone Else ($695 VALUE)
  • ​Map Out Your ENTIRE Tiny Challenge™ From A-Z  ($997 VALUE)
  • ​Decide on Your Tiny Challenge™ Hot Topic  ($595 VALUE)
  • ​Map Out Your Entire Tiny Challenge™ Content Schedule & Learn HOW To Deliver it  ($795 VALUE)
  • ​Strategically Design Your Tiny Challenge™ Homework Assignments For Your Prospects  ($495 VALUE)
  • Design, in Detail, Your Core Coaching Offer ($595 Value)
  • Learn HOW To Present Your Coaching Offer To Create Pull Energy, Not Push Energy ($595 Value)
  • 14-Page Step By Step Underdog Academy Workbook ($295 Value)
  • ​Allocated Time For Direct Feedback and Q&A with Me ($1,197 Value)
  • ​Facebook Group Support ($397 Value)
  • ​Lifetime Access To Replays ($297 Value)

The UNDERDOG Academy™ Also Includes:

Entire Passion To Profits Organic Traffic Course

Specifically Designed To FILL UP CHALLENGES & Build Your Following From Scratch. Recommended by Russell Brunson

$2997 Value

Bi-Weekly Group Coaching With Me For 2 Weeks Focused on Lead Generation

Bi-Weekly Group Calls, With ME, For 2 Weeks AFTER The Workshop. Solely Focused On Getting You Leads! Total 4 Calls. Opposite Time Zones. Replays Are Included.

$1997 Value

SPECIAL GUEST WORKSHOP WITH TONY KAYE - HOW TO COACH 1:1 & 1:MANY

What This Means is You Can Stop Feeling Like an Imposter and Be Confident That Your Clients Will Love Your Coaching. PLUS!! You Can Charge More!

$797 Value

ONE VIRTUAL TICKET TO THE 3-DAY SCALE MY BUSINESS BOOTCAMP

The workshop will help you get your first or next 10 clients. This will give your coaching business a massive kick start, however will unlikely change your lifestyle. This is why I'm bonusing in my 3-Day Scale My Business Bootcamp to help you get 100 clients. 

$2997 Value

ALL OF THIS FOR A TOTAL VALUE OF $17,234

FOR A ONE-TIME INVESTMENT OF ONLY

$4997 $997

OR PAYMENT PLAN OF $395 X 3

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PLEASE HEAR ME OUT: I Will Not Be Running This Workshop Again and After This Sunday, The Price Will Go Back To $4,997

Your People
Need You

I'm Rooting For You, UNDERDOG

In coaching, this is the early stage coach who has little chance of making it because they are entering an arena where their competitors have more experience, more testimonials, a bigger brand, a bigger following, more connections and quite often, their program is cheaper and better.

When you really think about it, the early stage coach has next to zero chance of winning.

And the bigger players know this and use it to their advantage.

The problem with our industry right now is that there is currently NO-ONE out there that is representing the underdog early stage coach.

It seems like every coach is just competing for their own corner of the market place whilst the bigger players are trying to push the little guys out of the market.

Being a massive underdog myself, I've been reflecting back on my journey and really wished there was someone out there to represent the early stage coach - the underdog.

It wouldn't have made the struggle go away, but it would have made a massive difference to at least feel heard.

If we take my story back even further, I was a minority in school and bullied nearly every day for being Asian. Being told to go back to my own country.

It was tough... and I wish there was someone representing me then.

This is why I've decided to take ownership and be that leader that I wanted when I started. 

In a midst of uncertainty, there's one thing I'm sure of.... and that's I know how YOU feel. I see you.

Together we fight.

Together we unite.

Together we lead and serve for what's right.

Remember,
Keep Believing & Never Settle

SUCCESS STORIES FROM OTHER UNDERDOGS

Keep Believing & Never Settle

IVAN LU

  • 26 yo Voice Coach For Amateur Musicians
  • Small Fish Outsider, No Name, No Brand
  • Ran Tiny Challenges For Amateur Singers
  • ​He Went From $4K to $119K in 14 Months

KATIE GODDEN

  • Unfulfilled School Teacher Earning 60K/yr
  • NLP Coach For Health & Wellness – No Name, Massive Industry Outsider 
  • Went From Zero To $610K in 32 Months as a Mum of 2 Kids Under 10

KANDY WINDOM

  • Leadership Coach Stuck on 3K/Month
  • Massive Underdog Experiencing Racism In The Workforce & On Social Media For Being a Latino
  • Despite Having the Odds Stacked Against Her, She Made Over $500K in 20 Months

CARLOS ADELL

  • Branding Coach From Spain, English is also his second language
  • Invested his LAST $2,000 on Me and Went All In With Nothing To Lose, Because He Had Nothing To Lose
  • Went From 2K To $460K in 17 Months

STEVEN ROSSE

  • Mindset Coach For Musicians
  • Joined in Jan 2022 With ZERO Social Media Following and Zero Clients
  • Went From ZERO To $190K in 18 Months, Where He Got His First 10 Paying Clients in The First 4 Weeks

PAULA DAY

  • Corporate Accountant Turned Relationship Coach
  • Massive Disadvantage Because When She Transitioned into Coaching, She Was Going Through a Divorce, Had Lost Everything and Was Left with 3 Young Kids Under 10, One of Which Had Special Needs
  • Went From Zero To $320K in 26 Months

If You See Yourself as a Small Fish and as an Outsider, Then This is Your Next Step….

  • 2-Day Underdog Academy™ Workshop NOVEMBER 13TH & 14TH ($7,449 Value)
  • Entire Passion to Profits Organic Traffic Course ($2,997 Value)
  • ​Bi-Weekly Group Coaching With Me For 2 Weeks Focused on Lead Generation ($1,997 Value)
  • Special Guest Workshop Speaker Tony Kaye - How To Coach 1:1 & 1:Many ($797 Value)
  • ​First 10 Enrollments Will Get VIP Status at The Workshop Which Means You’ll Get Priority Q&A With Me (BONUS)
Item Price
$997

FREQUENTLY ASKED QUESTIONS

What day and time is the 2-Day workshop? And are replays included? 
Yes replays are included in which you have lifetime access to the replays. The 2-day workshop is on Mon-Tues Nov 13-14 From 10.00am to 5.00pm. Sydney AEDT Time and Dates. 
I've tried other coaching programs. What makes this different? 
Richmond is the creator and innovator of the One on One Tiny Challenge(TM) model and there is no-one in the industry that is teaching this, nor are they allowed to as the intellectual property has been internationally trademarked. 
I'm already in Passion to Profits. Is it Included & How is this different? 
This is not included in Passion to Profits. In Passion to Profits, we only teach you how to fill your Tiny Challenge(TM) but we  do not teach you how to run a successful Tiny Challenge(TM). 
Do you offer any payment plans?
Due to the already affordable price point of the program, we do not offer any payment plans. However, we do accept AFTER PAY which will be able to easily provide you with a super low interest loan to cover the $997. You may sign up with AFTER PAY here https://www.afterpay.com/
Can I put the $997 over several credit cards?
Absolutely yes you can. We can personally set this up for you on our end. Simply send Richmond a direct message here via messenger http://m.me/coachrichmonddinh and let him know this is what you'd like to do and we can do it for you. 
I don't have any experience as a coach. Will this work for me?
Absolutely. This program is specifically designed for the early stage coach without experience, without a list and without an established brand. The program is not designed for the already successful well known coach. 
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DISCLAIMER: The sales figures stated are from myself & my clients. Please understand my results are not typical, I’m not implying you’ll duplicate them (or do anything for that matter). Income is not guaranteed. Depending on your level of commitment, you may make less, the same or more than the examples in this case study. Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic.

Questions? Contact Support admin@richmonddinh.com